Where Creativity
Meets Innovation


A Weekly Podcast

Explore how the world's leading brands use data, technology, and human insight to create experiences that inspire loyalty, trust, and growth.

Dr Eslam Afifi, host of The CX Algorithm Podcast

Hosted by

Dr Eslam Afifi

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Featuring guests from

What Every Episode Decodes

Data, AI & Insights

Explore how data strategists and AI pioneers are unlocking smarter, more connected experiences.

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Digital Transformation & Innovation

Learn from transformation experts and CX innovators redefining how technology and design deliver lasting value.

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Marketing, Growth & Retention

Hear from marketing and growth leaders on how personalization, storytelling and innovation fuel loyalty.

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People, Leadership & Culture

Discover how visionary leaders build cultures that strengthen every customer and employee experience.

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Featuring Industry Leaders

Real conversations with industry leaders and innovators shaping the future of customer experience.

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Fresh This Season

EPISODE 01

Branding Excellence

Crafting identities that stand out and connect with purpose.

EPISODE 02

Digital Innovation

Designing seamless digital experiences that inspire action.

EPISODE 03

Creative Impact

Transforming ideas into designs that leave a lasting impression.